The HyperLoop Dream just one step closer to Reality

It was over in 1.9 seconds.

A skeletal metal sled accelerated down a track at 2.5 times the force of gravity, hit 116 miles per hour, and crashed into a sand pit, sending a cloud of dust dramatically into the air.

It was the first public test of Hyperloop One's acceleration technology, an early step toward building a new kind of high-speed transportation system.

"I would really like to note that all of that happened on purpose!" said a giddy Brogan BamBrogan, Hyperloop One's cofounder, after the test was over.

First proposed by Elon Musk in 2013, the Hyperloop envisions sending passengers on levitating pods through partially pressurized tubes at more than 700 miles per hour. Musk open-sourced the idea and now a number of startups are competing to make the technology their own.

Hyperloop One was cofounded in 2014 by BamBrogan, a former SpaceX propulsion engineer, and venture capitalist Shervin Pishevar. The company recently raised $80 million in funding and has more than 150 employees. It changed its name from Hyperloop Technologies this week to avoid confusion with the next closest competitor, Hyperloop Transportation Technologies.

Based in Los Angeles, the company started building its test track on a patch of desert 30 minutes north of the Las Vegas Strip just six months ago. On Wednesday, it bussed in reporters, employees, partners and family members to watch the blink-and-you-missed-it test run from a grandstand.

Down the hill, a control room of engineers counted down the launch. All employees cleared the track area, which was alive with 7,000 volts of electricity.

The 1,000-yard open-air track is just the first part of a larger test track that Hyperloop One is building here. Sections of giant empty tubes sit nearby, each 3.3 meters in diameter and branded with the Hyperloop One logo.

They'll be used to build a 1.5 kilometer enclosed track. Then the company will start testing technology that will allow the sleds to levitate. Because the sleds will glide, passengers will feel only feel the initial acceleration, similar to the start of an airplane ride.

The company is moving fast.

"All of this is to get us into a position to run this full scale, full system test later this year," said Pishevar.

Hyperloop One's ambitious plan is to start moving cargo by 2019, and carrying passengers by 2021. It recently announced partnerships with a number of well-known transportation companies around the world and is looking into locations for its first commercial track.

Wednesday's test run didn't break any speed records or even look particularly dazzling up close, but for the Hyperloop One employees who have been working 12 hour shifts around the clock for months, it was a momentous occasion.

"This is rad, and it's going to get a lot radder from here," said BamBrogan.

Android Wear Presents Timely Competition For Apple Watch

The wristwatch has been a fashion accessory for almost 450 years, but technology has transformed what was once a mere timepiece into a $30 billion industry. At the heart of this movement is the Apple Watch, a re-imagining of the wristwatch that has turned the space on its ear by marrying wearable tech wizardry with sleek, modern design.

With the inclusion of tech, something else interesting has also happened to the humble wristwatch: It has developed the potential to be a valuable business tool, as well.

With 38 different watches available, Apple has called its Watch the most personalized device it has ever created. But there’s still a chance for a competitor, like Google Android Wear, to take a bite out of the Apple Watch market share — and enterprise usability just might be a key point of difference.

Android Wear devices offer many tools and services that can positively impact the daily life of corporate users. Android Wear’s biggest value-add for both regular consumers and professional users is the ability to communicate through the smartwatch itself. Because it syncs to your phone, all of your alerts and notifications get pushed directly to your wrist — and that wrist vibration can keep you from missing calls in meetings or in loud occupational environments like server rooms or manufacturing floors.

Plus, those who travel for work will benefit from Android Wear’s travel cards, which pop up when a trip is scheduled in your Google calendar. This means QR codes for boarding passes load to your wrist, as do hotel reservations, local traffic conditions and turn-by-turn driving directions, when needed.

Features like these might be Google’s ticket to get ahead in the smartwatch segment. There are many potential paths to this possibility — but here are three ways it could finally pluck Apple Watch from its place at the top of the heap.

Delivering A Swiss-Made Smartwatch

To date, Samsung, LG, Motorola, Asus and Sony have all released Android Wear watches. Those brands have one thing in common: None of them are watchmakers.

On the other hand, the Swiss produce only a little more than 2 percent of the world’s watches, but capture more than half the global watch revenue. They produce some of the finest watches in the world, and Swiss watchmakers have accumulated thousands of patents that cover everything from clasps to mechanical function. Even the watch faces themselves are valuable: In 2012, Apple reportedly paid $21 million to the Swiss Federal Railway service to use its iconic watch-face design for the clock in iOS6.

Technology has transformed what was once a mere timepiece into a $30 billion industry.

To deliver the ultimate in modern form-meets-fashion, the answer is fairly simple: bring smartwatch technology into mechanical and quartz watches without sacrificing quality or style. In other words, get the Swiss on board! Not only would it be a boon to smartwatch buyers who don’t want to sacrifice fashion for function — it also could help Swiss watchmakers survive the digital age.

Harnessing The Power Of Project Ara And Android Wear OS

Google has spent a lot of time recently trying to regain control over Android. There’s been an uptick in Chinese OEMs leveraging the Android Open Source Project (AOSP), as well as momentum behind Cyanogen. This has resulted in Google preventing customization of some newer product releases, like Android Wear.

However, if Google completely open-sourced Android Wear, it would allow manufacturers to customize the OS for specific use cases, like for divers, pilots and the military. It could also ease the incorporation of Android Wear into Project Ara.

Project Ara is Google’s open hardware initiative for smartphones. The idea is to modularize the components of a phone (CPU, storage, camera, etc.) into an open platform to which any engineer — not just large hardware manufacturers — can contribute modules. These modules can be “hot swapped” or changed on the fly.

For example, an old camera module can be unplugged from the phone’s endoskeleton frame, and replaced with a newer high-resolution camera. Or you can choose to remove your Bluetooth module and add extra storage.

Google could bring together traditional Swiss craftsmanship with Silicon Valley technology.

This is a great initiative, but right now, it’s limited in scope. Why stop at smartphones? The components that live in a smartwatch, like the CPU, Bluetooth and storage, can easily fit inside a traditional watch. This is the integration point between Google and the Swiss. Project Ara for Android Wear, integrated into a Swiss watch, gives consumers the best of both worlds.

For example, you don’t need to worry about a smartwatch becoming dated, as the components can be upgraded as needed. Even better, you can keep your beloved Swiss mechanical function and watch face.

Thinking Outside the Box — And The Watch Face

Both Google and Apple stress that their product is more than just a watch. At Google IO, they are quick to point out that more than 4,000 apps have been created for their device. Today, the most interesting apps don’t even require an electronic display on the watch, such as functions for payment, identity, audio commands and fitness.

Imagine being able to hold up your Breitling to the NFC payment reader at your local supermarket to buy groceries, or automatically unlocking your car door with your Patek Philippe. Go out on a run and have your Swiss Army watch record your workout. Channel James Bond and talk into a microphone in your Omega Seamaster. The use-cases and customizations are endless and exciting.

Even better news? There is precedent for these types of partnerships. Google recently partnered with Levi’s on Project Jacquard to bring gesture and touch-sensing textiles to the masses.

Is there still a window for Google to win the smartwatch race, and drive billions in new revenue into the watch industry? Yes. By leveraging its hardware platform, Project Ara, and completely open-sourcing the Android Wear operating system, Google could bring together traditional Swiss craftsmanship with Silicon Valley technology into packages that deliver variety, and allow more consumers to become smartwatch owners.